When you text someone, you should be more casual than in an email. Depending on where a conversation is happening, people communicate very differently. Talk like you do in real life - it will help your customers relate to you better.Įmail templates are a great starting point, but be sure to tailor it based on your relationship to the person and how you are asking. When it comes time to send an email, avoid communicating like a robot. Clearly articulate your purpose and the benefits. Explain the benefits and ask them if they know someone who would be interested in your focus areas(s). Leveraging your network is a great way to steadily increase your email list, and often the best place to gain traction, especially in the beginning.Īlthough some of your connections may not be interested in the material themselves, they might know someone who is. One of the easiest marketing strategies to execute is to ask your current connections to join your list. People will subscribe and share your sign up form because they want to help YOU. Tell your story, share your feelings, be vulnerable and real. Every time you message someone, make sure to tell them how your content, - whether it’s a newsletter, email course, case study, or something else entirely - will benefit them or their friend. That random Facebook person you don’t remember meeting probably isn’t the best fit. Message people you have a relationship with. ![]() All you have to do is ask!īefore you reach out to people, there are a few best practices you should keep in mind: Not only is this a good place to start if you’re starting from scratch, but this can also feel the least scary. ![]() One of the easiest places to get started is by connecting with existing friends, colleagues, and any subscribers you have already.
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